Coaches tend to listen well. They hear the subtle suffering on the other end of the line. They transform lives. Great coaches like Vince Lombardi say wonderful, unforgettable things. They say things like, "Fatigue makes cowards of us all."
Oh but my dear coach.....you do change lives BUT, when it comes to changing yourself and your own practice? Fatigue sets in. You give no thought to healing thyself. Who thinks to find someone to coach the coach?
Most coaches don't know their value. They vastly underrate the impact they have on their clients' lives and businesses. And they undercharge for their services.
What happens, then, when they raise their fees? My experience has proven that some very good, counter-intuitive things happen:
RAISE YOUR FEES AND WHAT HAPPENS?
1. More clients are drawn to your practice. Paradox!
2. The quality of your clients improves. (Heaven.)
3. Your own work improves. (You wake up and rise up.)
4. Clients are more committed to getting results so they
a. listen better.
b. follow recommendations more enthusiastically.
c. show up on time for sessions and rarely cancel.
d. produce results faster.
e. are more likely to spontaneously refer other clients.
f. will refer people to you who are more suitable for your stronger fees.
In my six month school (two full days live and intensive at the front May 30, 31 and another live day at the end Nov. 22) for coaches we will address the only thing standing in the way of stronger fees-fear of what people would think. That fear can be eliminated by learning communication skills for fee discussions. Learning and practicing.
Most coaches don't understand what they are truly worth to their clients. Even when the client reports a major financial breakthrough because of the coaching, the coach doesn't get what happened. Can you relate to that? I can!
So I coached you for 30 minutes for $300 and you made that $10,000 extra commission based on what we did together. Most coaches don't allow such moments to readjust their values. They think, "That will even out over time," not realizing that it would take more than thirty fruitless sessions for that to balance out. (And most coaches I know have even more jaw-dropping stories than that for the transformation they have delivered.)
Many coaches I know get better and better at coaching as they go along. Most would say they are twice as effective as they were three years ago. But do their fees reflect that? No. Usually their fees are virtually the same!
Most time management challenges faced by coaches and speakers today are caused by fees that are too low. Their schedules are jammed up with small fee clients demanding their time. They can't see that larger fees would simplify their lives and sort out their schedules quickly. Their own money fears creep in and sabotage their practices.
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In the Steve Chandler six month Coaching School -
- You will report your progress each week via email to Steve.
- You will receive an email from Steve each week on another Proven Method for growing the prosperity of your practice.
Why REPORTING PROGRESS works:
When you are accountable each week to report to me (and the other eight coaches) your progress, you tend to think all that week in terms of progress. You know you're going to be reporting it, so you think more about it and how to achieve it. It becomes your creative theme.
When you have no such path of accountability you slide back into past habits. I know I do! We repeat the past. The bold and innovative part of you goes to sleep. Or rather it doesn't. Not entirely. What usually happens is that it emerges for others but not for you. You reveal it when you are coaching your clients. That's you at your best! Your most spontaneously resourceful!
Yet when it comes to your own practice, you are not accountable to anyone. So you lose energy and get repetitive. The past simply repeats itself from its own momentum.
We will change that with six months of accountability. You will enjoy being held accountable to your own potential.
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In addition to some surprises I can't talk about yet, You Will Receive:
1. Weekly email check-in to report your billing breakthroughs.
2. Pre-seminar worksheet to answer the 27 questions necessary to immediately expand your coaching practice.
3. A KINDLE device from AMAZON with BUSINESS COACHING on it.
4. Practice negotiating for very large coaching fees and retainers-a copy of Jim Camp's No with hands-on facilitated practice in applying his negotiating technique specifically to coaching.
5. Training in curiosity selling and Socratic, question-based selling as it applies to coaching clients and contracts.
6. The practice-building systems taught to Steve Chandler by the ultimate coach Steve Hardison who charges $150,000 per client a year for coaching.
7. Value through limitation. Limitation creates value in the mind of your coaching prospect. How to limit your availability so your work carries more value. Limitation creates value, especially in coaching.
8. Deming's Mission Applied to Coaching. Deming was the great business genius who revolutionized the auto industry with his ideas in the 1970s and 1980s. His first mission was always to eliminate fear from the organization. Our work together will also place The Elimination of Fear from your practice-building as our primary focus.
9. Best practices. Each coach in the room will share their best practices in the realm of wealth-creating through coaching.
10. How to use a speaking engagement to acquire coaching clients and contracts.
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I could stage an event with a few hundred coaches in it and deliver this "information" as information. There are now hundreds of thousands of coaches ready to benefit from such a seminar. But to me it is more important that nine coaches actually get it rather than hundreds learning "about it." I choose to have nine coaches get these transformations deep down. At the cellular level. At the DNA level. Or, as jazz great Charles Mingus used to say, "Better get it in your soul."
Call me or email me if you would like to be one of the nine.
On May 30 and 31 at a hotel conference room in Phoenix and again on November 22 at the same place we will meet to engage in an active inquiry.
Nine coaches will be selected (some of whom also do public speaking) to join me at this retreat where the focus will be on doubling one's income.
Inside these sessions, which will run from 8am to 6pm each day, with lunch served, we will share our best practices in creating wealth through service as coaches. I will share three recent case histories of coaches I have coached who have more than doubled their monthly income from the coaching. I will share my own inside information on how my personal practice has also more than doubled in income over the past year.
Our focus on doubling will create a major opening for you if you are one of us (only nine will participate, so that each of you receives exhaustive attention from myself and the group).
Without deliberately inquiring into the doubling of our income throughout every moment of the two days of retreat together we would simply be "improving" our practices which normally adds a 10 to 15 per cent increase in income.
Most people and businesses never think beyond improvement. Therefore they never get out of Groundhog Day increments, merely reliving the past each year. Rather than a fresh prosperous future, their year will always be the past revisited. There is no created future. . . just another "newer, better past." But it's still the past. This is why most incomes of good companies and private practices improve by only 10% over the previous year.
When we expand the mind to the concept of doubling, fresh ideas for breakthroughs emerge, because they have to. In the case of the three coaches I myself coached, we never looked at "improvement" as a worthy use of coaching time. Instead we committed to reinvention and revolution of the practice, to include fee structure, marketing, time management, referral systems and many other avenues for quantum increases in revenue.
Does this concept work? The three coaches whose case histories I will detail in our sessions are the only coaches I fully coached in the past two years. So three out of three is good math for this. And I myself, who have been coached by the ultimate coach Steve Hardison, doubled my own income immediately a year and a half ago when I began my four-year contract with him. So it's four of four. Where it's gone since then is even more remarkable, and those details will be shared with this team of nine elite coaches who are ready for the experience of doubling everything (including time off to write, meditate or be with family).
Because I am limiting this to nine coaches, please move quickly to secure your place at the table. And do not commit to this experience if you are not ready and willing to share your total practice with us (including psychological details) and to work VERY hard toward total reinvention of how you do business.
On November 22 we will all meet again and share successes and take corrective action wherever necessary to align whomever is not at the doubling level yet.
The first nine who sign up are the ones who will be at the table. More details will follow as soon as the group is complete which should be very shortly, so contact me on my private line (602-616-5784) with your decision. Remember this is for professional coaches/consultants only.
Looking forward to hearing from you.
Now, if you haven't got an answer, you'd never have a question
And if you never had a question, then you'd never have a problem
But if you never had a problem, well everyone would be happy
But if everyone was happy, there'd never be a love song.
--Harry Nilsson, "Joy "
(The use of these lyrics suggested by One Cosmos author Robert Godwin.)
(((Oh, yes, and email me and I'll send you...free...my new CD called HOW TO DOUBLE YOUR INCOME AS A COACH. 100Ways@Compuserve.com)))
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